Tubi is pulling back the curtain on one of hip hop’s most exciting voices. The streamer just released the trailer for its new three-part docuseries Always, Lady London, premiering Friday, october 10 — the same day Lady London’s debut album To Whom It May Concern arrives.
The project takes us inside the most defining chapter of Lady London’s career: making her first album while navigating grief, doubt, and the unrelenting pressure to prove she’s more than just a viral moment. With a major-label release and worldwide tour on the line, the cameras follow her as she balances personal challenges and professional expectations, determined to cement her place in music.
Always, Lady London is produced by MACRO Television Studios, with Erika Bryant (The Real Housewives of Atlanta) directing and executive producing. Additional EPs include Jamila Hunter and Jean Shi from MACRO Television Studios, Yessica Garcia, Jeremy “J Dot” Jones, and Lady London herself.
The series is the latest project greenlit under Tubi’s new content incubator, Stubios — a fan-fueled studio designed for aspiring creators and their communities.
Alongside the trailer, Lady London also dropped a new single from To Whom It May Concern, titled “Won’t Let You Down.” Released via High Standardz/Def Jam Recordings, the reflective track strips back her trademark intensity and leans into vulnerability, with a chorus that reassures: “I won’t let you down, have faith in me.” The single’s visual was filmed at her alma mater, Howard University’s historic Howard Theater, in partnership with YouTube and Walmart.