UK-based production company Wall of Entertainment is heading stateside, launching two original series on Tubi this summer alongside a dedicated channel featuring over 100 episodes of its programming.
Founded in 2011 by actors Joivan Wade and Percelle Ascott, Wall of Entertainment has built its catalog across reality, comedy, game show, dating, cooking, sketch and drama. The Tubi deal marks the studio’s first projects produced in the United States.
The first of the two originals, “Substitute Teacher,” premieres June 25. Hosted by content creator Charles Brockman III, the character-driven comedy game show takes place in a high school classroom and pits creators DangMattSmith, HeyTonyTV, Nia Ivy and Lauren Ashley Beck against each other across rounds of trivia and physical challenges, with the winner crowned class Valedictorian.
The second series, “House Rules,” follows on July 16. Hosted by Laro Benz, the show features two couples competing across four rounds built around the chaos of domestic life, with the central question being who really runs the house.
Joivan Wade, Percelle Ascott and Jonny Paterson serve as executive producers on both shows, with Brockman III attached to “Substitute Teacher” and Benz to “House Rules.” Wade and Ascott co-directed all episodes.
“This partnership is a key milestone for us,” said Wade, who serves as CEO. “Tubi is the first to see our vision of bridging the creator economy and traditional entertainment industry, giving digital talent great formats and the full production infrastructure to make shows that compete with anything on TV.”
The studio’s model centers on giving social media creators a path into traditional entertainment while retaining ownership. “We provide these creators with an opportunity to go from social media to Hollywood and walk away not just as talent, but with ownership as producers, with IP participation, and as architects of their own entertainment brands,” Wade added.
Ascott, who serves as Chief Creative Officer, called the Tubi launch part of a broader shift in how television gets made. “The next generation of TV-quality formats are built by, for and with the creators audiences already love,” he said.