In Hollywood, the spotlight usually lands on the actors we see.
But the people who recognize potential, make the calls, and bring the right creatives together at the right time are often the reason those careers come to life in the first place.
Few understand that responsibility better than Tracy “Twinkie” Byrd.
A casting director, producer, mentor, and trusted advocate, Byrd’s journey spans from her early days in music video casting to helping filmmakers and actors navigate pivotal moments that can change everything. Along the way, her path has crossed with artists like Ryan Coogler, Michael B. Jordan, Laz Alonso, Naturi Naughton and so many others, while carrying love and respect for collaborators like the late Michael K. Williams. Through it all, she has remained someone artists trust — a connector, a protector, and an advocate when it matters most.
In our gem-filled conversation, Byrd opens up about the instincts that guide her, the risks she’s taken on behalf of talent, and the delicate balance between opportunity and protection. She talks mentorship, access, legacy, and why showing up for Black creatives is both a privilege and a responsibility.
Watch the full interview below.