Filmmaker Mario Van Peebles is gearing up to direct “That’ll Be the Day,” which explores the influential role of Buddy Holly and other musicians in shaping the rise of rock ‘n’ roll during the late 1950s. It’ll focus on the musical genre’s profound impact on societal and cultural dynamics, including the civil rights movement.
Commenting on the project, Van Peebles emphasized the significance of America’s diverse cultural landscape, stating, “America’s tumultuous cultural melting pot has produced transcendent musical talent, including Buddy Holly, who was our first bad-ass rock ‘n’ roll nerd.”
The production, spearheaded by Rick French of Prix Productions and Stuart Benjamin of Stuart Benjamin Productions in collaboration with STX, aims to capture the essence of this transformative period.
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The screenplay, crafted by Patrick Shanahan and Matthew Benjamin with input from Van Peebles, draws from a story concept developed by French and Stephen Easley of the Buddy Holly Educational Foundation.
The history of rock and roll traces back to the late 1940s and early 1950s, blending rhythm and blues with a rebellious spirit. Icons like Chuck Berry, Little Richard, and Elvis Presley played pivotal roles in popularizing the genre, with Buddy Holly’s unique fusion of country and rock further propelling its ascent. Over the years, rock and roll evolved, spawning diverse subgenres and leaving an indelible mark on music history.
Van Peebles, known for his work in music-centric films like “New Jack City” and “Wu-Tang: An American Saga,” is currently immersed in a musical stage tribute to his father, Melvin Van Peebles, slated for performance at New York City’s Lincoln Center.
Behind the scenes, BMG, custodian of the Buddy Holly estate, is providing crucial support for the project. Notable figures such as David Hirshland, Peter Bradley Jr., and Maria Elena Holly, widow of Buddy Holly, are involved in executive and associate producer roles. Meanwhile, Matthew Benjamin, with his expertise in musical biopics, brings valuable experience as a co-producer, drawing from his acclaimed works like “La Bamba” and “Ray.”
The convergence of Van Peebles’ directorial talent, the collaborative efforts of the production team, and the enduring musical legacy of Buddy Holly promises an engaging cinematic exploration of the birth of rock ‘n’ roll and its lasting impact on American culture.